Broad dissemination of information
Exposure is essential to building the public's understanding of scientific knowledge—the more people read and experience scientific ideas in diverse media, the more likely they will internalize and act on what they learn.
Examples of our work
A central part of EESC's mission is to disseminate technical, research-based information in words and images that make sense to a non-science audience.
- Our publishing managers worked with researchers to edit and design "Protecting Garden Fruits from Spotted Wing Drosophila." The publication has more than 1,800 downloads. Read the publication.
- Our writers featured the spotted wing drosophila research in Oregon's Agricultural Progress magazine. The magazine has a circulation of 9,000 homes and offices across the state. Read the article.
- Our social media team got the word out about the research through the OSU Extension Facebook and Twitter sites.
- Our multimedia team produced a series of instructional videos on detecting and trapping the winged pest. The video series has more than 2,500 YouTube hits. Watch one of the videos.
- Our writers published several press releases about the fly, which triggered coverage in more than 10 national and regional news outlets, including the front page of the Oregonian. The Oregonian is the 19th largest newspaper in the country with a daily circulation of more than 300,000. Read the article.
Your next step
Ask yourself: Could working with news and social media broaden the impact of my work? Could it help me help the public and lawmakers understand the importance of my findings?
If so, then contact us.