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Oregon's Agricultural Progress
Print magazine, website, & app
EESC has been publishing Oregon’s Agricultural Progress (OAP) for 60 years. The magazine combines engaging storytelling and compelling visuals to help Oregonians understand the impact of agricultural research on their lives.
To respond to the demand from people who want to access information on tablets and smartphones, we decided it was time to bring our award-winning print magazine into the digital age.
In January 2014, we began publishing each OAP issue in three formats: a print edition, a redesigned, mobile-friendly website, and an app for iPad and Android tablets. The digital versions transformed the content into an interactive experience.
Multimedia and web content have become essential parts of OAP story planning. Publishing the magazine now involves teams of writers and multimedia producers to capture stories from all angles.
Contact: Peg Herring, OAP Editor