Photo: Lynn Ketchum (Cropped from original)

Field to Market Classes in Metro Region

Field-to-Market: Selling Farm Direct, Producer-Processed, Value-Added Products in Oregon

Oregon’s Farm direct Marketing Law (ORFDML) allows small farmers and aspiring food entrepreneurs to produce certain low-risk, value-added products (fruit spreads, pickled and lacto-fermented fruits and vegetables) from the produce that they grow and sell them directly to the consumer without having to obtain a processing license. The law was passed in 2011 and amended in 2023 to include new products, new sales channels, and a raised sales limit.

The passage of the updated law has prompted new interest among those who want to take advantage of the new opportunities. Those who attend this interactive workshop will be able to:

  • Interpret and apply the new guidance to a potential product
  • Design a sample label that generates interest among potential customers
  • Practice taking pH meter readings of acidified food samples
  • Share best practices to ensure that products are produced in a clean, healthful, and sanitary manner
  • Ask questions of a farmer panel implementing the law to determine evaluate whether adding a producer processed product is a good decision for their farm business

Four dates and locations to choose from:

Registration is required. Contact Heidi Noordijk for more information

Cost: $15 per person

The updated law:

  • Expands the list of producer-processed farm direct products to include Bigleaf and walnut syrup, processed fruit and vegetable juices, herbal blends (herbal tea or dried herbs)
  • Adds steam canning and freeze drying as approved food preservation methods
  • Expands sales/delivery channels to include intrastate online sales and third-party sales
  • Increases the gross sales limit to $50,000/year

During the workshop, participants will have an opportunity to explore potential products and create labels, practice taking pH meter readings of acidified food products, discuss best practices to ensure that products are produced in a safe and sanitary manner, and to also hear some “stories from the road.”

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