Business Marketing

Lynn Ketchum

Featured Resources

Latest Resources

Article

Research Brief: Why People Attend Farmers’ Markets

A research brief describing why people attend farmers' markets.

By Linda Brewer, Larry Lev, Garry Stephenson

Article

Meat and Poultry Buying at Farmers’ Markets: A Survey of Shoppers at Four Markets in Oregon

Before meat and poultry vendors attempt to expand their farmers’ market share, it is important for them to know why sales are so far limited, if that trend can be reversed, and if so, how. To answer these questions, we conducted research on the meat and poultry buying habits of farmers’ market shoppers.

By Lauren Gwin, Larry Lev

OSU Sea Grant Publication

Assessing Impacts of Direct Marketing Programs

This survey report evaluates findings about Shop at the Dock 2017 in Newport, Oregon.

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