Strategies direct marketers use to make sales. It includes making a merchandising plan, display and packaging, customer service, pricing strategies and techniques, and promotional techniques for your farm-direct enterprise.
The Guide and Outfitter Recognized Professional (GORP) program is a training and certification program for professional guides. It helps participants understand industry best practices, connect to state, US and international markets, and...
The Market Research for Market Readiness (MKTRD) Protocol is designed to help entrepreneurial food makers and value-added farmers evaluate the products they are developing for market. This tool is an affordable way for you to evaluate the sensory qualities of your product, investigate how much consumers will pay, get new marketing ideas and demonstrate your market readiness to retailers and investors.
The project team offered a training course, “Growing Seed Agripreneurs,” at the OSU Southern Oregon Research and Extension Center (SOREC) and conducted research on the barriers and challenges to creating a regional market for local seed producers.
Ask an Expert is a way for you to get answers from the Oregon State University Extension Service. We have experts in family and health, community development, food and agriculture, coastal issues, forestry, programs for young people, and gardening.