Agritourism with on-farm direct sales is a way for farms to increase their business success. This survey of Oregon producers explores how small and midsized farms are expanding beyond basic production, adding value and claiming more consumer support.
Working with Oregon Agritourism Partnership, which runs the Marion Farm Loop, Extension organized meetings, helped create and produce a brochure highlighting the 24 farms in the loop, as well as an interactive website.
Farm-direct Marketing: Merchandising and Pricing Strategies
Strategies direct marketers use to make sales. It includes making a merchandising plan, display and packaging, customer service, pricing strategies and techniques, and promotional techniques for your farm-direct enterprise.
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